Legacy TLD

The original group of top-level domains including .com, .net, .org, .edu, .gov, and .mil. Legacy TLDs, especially .com, remain the most valuable and recognizable extensions.

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Long-Tail

A long-tail domain name is a highly specific, often multi-word domain that targets a narrow niche or precise search intent rather than a broad, competitive keyword. Instead of trying to rank for or...

Churning

The unethical practice of repeatedly selling domains among a small group of investors to artificially inflate prices or create a false sales history.

Domainer

A person who invests in domain names as a business or profession.

CNAME

Canonical Name Record - a DNS record type that maps an alias domain name to the true (canonical) domain name.

DNJournal

Ron Jackson's Domain Name Journal, publisher of the weekly chart of the highest reported domain sales since 2003.

DNSSEC

DNS Security Extensions, which cryptographically sign DNS records so a resolver can tell a real answer from a forged one.